September 17

5 Principles to Maximize the Impact of Your Journey Maps

Location
Online
Attendance
Online Event
Host
UXPressia

About 5 Principles to Maximize the Impact of Your Journey Maps

Join the event to learn how to get rid of the frustration that lots of time, energy, and money (!) are invested in the creation of journey maps, and then nothing changes.

Wishing your journey maps were landing more impact for your organization or your clients? Julie Francis has interviewed over 75 journey mappers & stakeholders about their successes, failures, and lessons learned — and discovered the biggest pain point of journey mapping. What’s that? The frustration that lots of time, energy, and money (!) are invested in the creation of journey maps, and then nothing changes. Want to get rid of it and find out how to make journey maps impactful for your business? Join the event to learn how!

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#customerjourneymap

Speakers

Julie Francis

of BellaVia Research

Learn more about Julie Francis

Julie is an experienced UX Researcher who works with clients on Journey Mapping, Personas, and Jobs to be Done (JTBD). She helps clients gather, and use insights to drive roadmap prioritization and innovation. Her long list of happy clients include Meta, Google, Spotify, The Gap, Southern California Edison, and Walmart.com. In addition to her consulting work with private clients, she teaches people how to maximize the impact of their Journey Maps via workshops (Maven), private sessions with companies and classes (Udemy).